In an exciting new partnership, Virgin Voyages and SoulCycle are joining forces to offer fitness enthusiasts a unique opportunity to combine their passion for cycling with luxury cruising.
The "Seas the Ride" initiative, running from July 15 to September 6, 2024, promises an electrifying summer experience for participants across the United States.
This collaboration features a nationwide cruise giveaway spanning SoulCycle's 61 studios. Riders who participate in classes during this period will have the chance to win an all-inclusive adult-only voyage with Virgin Voyages, known for its innovative approach to cruising.
Virgin Voyages is also bringing its cruise atmosphere to 15 SoulCycle studios, transforming them with themed rides featuring vibrant lighting, energetic music, and culinary offerings inspired by their onboard dining experiences. These special classes will give participants a taste of the Virgin Voyages experience without leaving dry land.
The partnership extends to the seas, with SoulCycle classes being offered aboard Virgin Voyages' Valiant Lady. Instructor Isaiah Alexander will lead cycling sessions during the "Miami, Grand Turk & Back" sailing from July 19-24, providing passengers with an invigorating workout experience while enjoying Caribbean views.
This collaboration comes on the heels of Virgin Voyages being named the No. 1 mega-ship ocean cruise line in Travel + Leisure's 2024 Readers' Choice Awards. The cruise line has been making waves in the industry with its disruptive approach, offering a wide range of fitness classes included in the voyage fare, alongside healthy menu options and wellness-focused amenities.
As an added incentive, SoulCycle riders can take advantage of exclusive discounts on Virgin Voyages' Caribbean and Mediterranean cruises. This offer makes the collaboration particularly attractive for those looking to combine their love of fitness with a luxurious travel experience.
The "Seas the Ride" partnership represents a fusion of two brands known for their energetic and community-focused approaches. It offers participants the chance to experience the best of both worlds - the high-energy, music-driven workouts of SoulCycle and the innovative, adult-oriented cruising experience of Virgin Voyages.
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